Steps to setting up Bing Places (a.k.a. Bing Maps) for a Local Business. This is part of a larger local marketing strategy to position your business as the number one business in your geographic area for digital search by your new and existing customers, the strategy is about capture their eyes, irrelevant of how they try to find you by targeting all the major local marketing search engines.
In this example I will be working with www.PlusMedicalClinic.com.au
This is part of the Setup Social Local Marketing Accounts for Business” professional series and includes best practices that we follow for building out the IdeasMen – Content Constellation system which allow niche markets such as Broker Networks, Accounting Groups and Medical Practices to dominate SERP’s (Search Engine Ranking Positions) within their local & geographic regions.
Watch the Video How To
Visit Bing Places
Visit Bing Places
Login in with your Microsoft Account: See: Setup Microsoft Account for Business
Fill in User Profile
To Add you Need To Search
There is no obvious add business menu or button, so you first need to do a search for your business, I have used Plus Medical Clinic in Parramatta
Create New Business
Scroll to the bottom of the list of businesses and you can then click the Create new business button
Enter Basic Business Details
Enter Business Ours & Photos
Enter in Hours of Operation
Upload some images, set one of those images to be the primary image for the listing
Additional Business Details
Enter the followoing:
- Description of business
- Tag Line for the business
- Parking Options
- Pament Options
- Year Established
Verify Account
Verify By Email
If your email address matches your domain name, then you can verify via an email address by selecting one of the domain options in the dropdown list and then selecting then filling in the other parts of your email.
If your email does not match the domain name, then you will need to verify via postcard.
Check Email for Pin
Click Enter Pin
Enter Pin and Submit
Account is now Verified
Public Status – About a two week wait
This listing will be processed by Microsoft and you business should go up online in about two weeks time.